July 15, 2009

The Google Hijacker

The major gurus are making new launches in the internet marketing niche all the time.  Each day sees several significant new training courses, ebooks, training courses, etc.

An interesting current example is Google Cash Sniper being offered by Chris Fox in early July

Because the gurus need and want to expand their marketing reach through an army of hardworking affiliates, they are willing to pay commissions for affiliate sales of 50% and even more.

In addition, they provide a plethora of relevant suggested marketing materials for their affiliates to use.  These generally include email copy, ppc ad copy, banners, videos and so on.

In addition, the gurus also engage JV partners to also send promotional emails to their lists that promote the product.

So, how can the novice marketer with no list and no website possibly compete in the affiliate marketing game.

The Cash Sniper Review Strategy

Even the inexperienced and nearly broke can replenish their personal piggybanks by riding the guru waves with little cost other than their personal sweat equity investment.

Consider how most people react when the get the promotional email.Many of these emails find their way to the junk mail folders, but some are indeed read, and may well be compelling enough to establish strong interest, if not an actual purchase.

Think about what the prospect then does, he starts a google search to find more information for confirmation of his inclination to purchase the product.   This is where you come into the picture, thus avoiding the major costs of product development, promotion etc.

The idea is to place a simple review site or blog on the internet, that is designed to intercept the confirmation seeker when his credit card is nearly at the ready.

You only need a decent web hosting provider that you can get for as little as $5 per month, and a relevant domain name that you can acquire for as little as $10 per year.Free blooging sites like Wordpress provide the best framework for your review site. 

Piggyback the Gurus Efforts to Save Money and Effort

The simple idea is to establish a buying keyword targeted product review site in the form of a blog.  Then you do the critical linking back to your review site that will enable it to achieve a high enough Google rank to hijack free traffic from the nearly ready to buy confirmation seekers.

The critical buying key words would include thinks like the product name plus:

  • Review
  • Bonus
  • Access
  • Buy
  • Discount

An example keyword string to optimize your site around might be “Google Cash Sniper Bonus”.You also need to dive in really early in the prelaunch phase to get a relevant domain name like “cashsnipersreview”.com” to enable high google ranking.

Writing Compelling Conversion Page Copy

The easy way to get blog content is to simply collect the promotional emails suggested by the publisher, due moderate rewrites, and then use them a content for your blog.  Your blog will need a decent amount of relevant content pointing to your review conversion page to help ranking

Consider, however, that your central conversion or review page is the crucial.You can easily write compelling review page copy by slightly rewriting the the promotional materials provided by the product developer during prelaunch.  You can find many good examples of compelling review articles at Network Online Reviews.

Achieve High Ranking With Effective Back Linking

There are a variety of ways to establish strong back links:

  • Post brief reviews and Videos on Web 2.0 sites with links pointing back to your review site
  • Post articles on major article networks with links back to your sites.
  • Post comments on high ranking relevant blog sites with links back to your review in your signature block.

In summary, with just a few hours of work, you can legally hijack high value affiliate commissions from the gurus.  And, they even want you to do so.

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